Regional Sales Manager

Responsibilities and Duties:

  • Execute supporting activities with customers to drive sales and focus.
  • Provide materials to partner sales teams and maintain contact to ensure their continued focus on selling Western.
  • Measure and monitor results of efforts to ensure sales objectives are being met.
  • Identify and cultivate accounts in the region that align with Western products.
  • Provide feedback on competitive activity in the region, and make recommendations on sales and marketing activities, products and pricing.
  • Be expert in understanding of Western product and market applications of product.
  • Conduct strategic account reviews with assigned customers on a regular basis to review service needs and usage trends.
  • Develop effective and regular communication programs advising Western customers of new products, pricing promotions, technical developments and sales opportunities.
  • Develop and participate in product presentations, visits, and demonstrations to key prospects and customers.
  • Train the distributors on new & existing products.
  • Become an expert in the industry in terms of who the players are.
  • Understand & keep abreast of all buying groups, philosophies and who the key players are
  • Identify new product opportunities
  • Provide feedback on sales trends, market conditions, competitors, and pertinent product information. Support Trade Show activities
  • Stay abreast of key internal / external performance indicators as it pertains to the company’s performance compared to customer’s expectations



  • 4 Yr. Bachelor Degree or equivalent in outside sales experience
  • 3 years of sales experience
  • Travel time: 50%
  • Experience in marketing is a plus
  • Experience in medical industry, manufacturing and/or gas control industry is a plus
  • Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, designing forms, and other office procedures and terminology
  • Highly organized, Disciplined, Detail Oriented, Self-starter, Strong follow up skills
  • Proficient communication skills verbal and written
  • Adept in Excel, Word and PowerPoint,
  • Hard Working, Reliable, Professional
  • Technical proficiency

Western offers a competitive salary and benefits package. Qualified candidates may submit a resume, including salary requirements by email to, by fax at 440-871-1279, by mail or in person at: 33672 Pin Oak Parkway, Avon Lake, OH 44012 or 875 Bassett Road, Westlake, OH 44145.  No phone calls, please. DRUG FREE/EOE